China has been very important for Thailand in terms of both the tourism and export sectors. The country has been Thailand’s largest trading partner for nine consecutive years, with bilateral trade volumes surging 33% year-on-year to US$131 billion in 2021. Mr Danai says the company has recently refined branding strategies for cosmetic products in China. Thailand and China have also enjoyed very strong trade relations and diverse forms of cooperation, including bilateral trade agreements, the Asean-China Free Trade Agreement, and the Regional Comprehensive Economic Partnership. China is regarde…

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