Bangkok: Lotus responds to the Easy E-Receipt tax reduction measure and reinforces its position as a leading retailer of high quality famous brand products. At a great price, launch the campaign "Rollback, big discounts, real savings" to reduce prices on essential products. The goal is to continue organizing throughout the year. Introducing the first lot of products at rollback prices. More than 500 items of famous brand, high quality and essential food items. Miss Worawan Phianlikitwong Senior Director Marketing Division, Lotus said that Lotus would like to send happiness to the people to celebrate the grand start of 2024. By bringing back the famous and customer-pleasing campaign "Rollback" which has been the image of Lotus since 2003 and has been with Lotus for many decades. Through the "Rollback, Reduce Big, Really Save" campaign that has selected more than 500 essential food items such as rice, dishwashing liquid, disposable baby diaper pants. Daily use items from leading brands come with rollback price promotions, huge discounts to help Thai people save. Increase value and continuously give good feelings every day to customers It is also in line with the government's tax reduction measures. To allow people to shop for tax deductions that are worth it to another level. Customers can request an e-Tax Invoice through shopping at branches and Lotus's SMART App application from January 4 to February 21, 2024, and there are plans to continue offering rollback prices throughout. year which will rotate the necessary goods that cover the daily living of the people. 517 - Thai News Agency Source: Thai News Agency