Bangkok:Football players and golfers participated in a fashion show featuring locally made Thai handicrafts, highlighting the charm of contemporary Thai textiles.
According to Thai News Agency, the event saw footballers led by "Coach Thong" Thongchai Sukkokee and "Bas" Thitiphas Ekarunphong from Nakhon Pathom United FC, alongside "Siam Yapp" from Police Tero FC. They were joined by golfers from the ThaiBev ThaiTalent project, including "Pro Fever" Nitithorn Tipphong, "Pro Nick" Kritin Sunthornnon, and "Pro Earth" Kritthi Sunthornnon. This fashion show was part of the "Local Thai Handicraft Fabric" project, held at the annual seminar of the Working Group on Grassroots Economic Development at the Queen Sirikit National Convention Center.
The athletes showcased the beauty and unique characteristics of woven fabrics from the Thaworn Thai Fabric Women's Group in Khumueang District, Buriram Province. These fabrics are the result of local wisdom, transformed into contemporary fashion designs by the Faculty of Fine Arts, Dhurakij Pundit University (DPU), reflecting the charm and modern potential of Thai textiles.
This initiative is part of a collaboration between DPU's Faculty of Fine Arts and the Educational Institution Support Activity (eisa) project of Thai Beverage Public Company Limited, now in its eighth year. The project aims to develop products and identities for the Ban Thaworn hand-woven textile groups and the Thaworn Thai Silk Women's Group in Buriram Province by integrating art, design, and community wisdom to create new fashion and lifestyle products, thus adding value and expanding market opportunities.
The 'Local Thai Handicraft Fabric' project is a significant highlight at the Sustainability Expo 2026 (SX2026). This event focuses on sustainability, bringing together knowledge, innovation, and trends from ASEAN and around the globe. The expo aims to tackle challenges through action, promoting a balanced and livable world under the theme 'Sufficiency, Sustainability, for the World,' emphasizing that a better world starts with collective efforts.