Government House, The Cabinet has approved a central budget of 433 million baht to stimulate tourism in 5 groups of provinces, local identities, the 'Thai Charm Festival', in collaboration with world-class online tourism platforms to support urgent tourism stimulus measures during the low season. Mr. Chai Wachirong, spokesman for the Prime Minister's Office, revealed that the Cabinet meeting approved a central budget of 433 million baht to implement projects under the urgent tourism stimulus measures (Quick Win) in 2 main projects: 1. The project to promote tourism in groups of provinces by organizing activities based on local identity, "Thai Charm Festival" and 2. The project to market tourism on online platforms, hoping to attract online tourism platforms to promote Thai tourism through accommodation bookings and tour services from around the world flowing into Thailand. For the project to promote tourism in groups of provinces by organizing activities based on local identity, the "Thai Charm Festival" w ill be held on a large scale, including: 1. Thai Charm Festival @ Chiang Mai: Chiang Mai Art and Music Festival 2. The River of Time Festival 3. Chonburi International Music Festival in Rain 4. Khanom Mindfulness Territory and 5. Isan Charm Festival in Khon Kaen to organize tourism promotion events during the months of August - October, which is the low season. The Prime Minister's Office spokesman added that in order to stimulate more tourist travel and to elevate Thailand's tourism in line with the Prime Minister's Ignite Thailand vision and the Ministry of Tourism and Sports' Ignite Tourism Thailand policy, the Cabinet is supporting the Tourism Authority of Thailand's (TAT) Quick Win tourism stimulus measures to stimulate domestic tourism in 2024 through the following 9 projects: Online tourism marketing project platform Amazing Thailand Passport Privileges Project Project to promote tourism in the group of provinces by organizing activities based on local identity, "Thai Charm Festival" Amazing Thail and 365 days project, wonderful cities worth visiting Amazing Thailand Passion Ambassador Project Travel project with bus tours throughout Thailand 2024 TAT 999 Project, Thai Travel Thailand, Tourism Department Store, Thai Travel Thailand event Amazing Green Fest 2024 Project Tax measures to promote tourism in secondary cities (attractive cities) The government spokesman said that the urgent tourism stimulus measures (Quick Win) to stimulate domestic tourism during August to September 2024 hope that more than 350,000 foreigners will travel to Thailand and more than 250,000 tourists will join activities organized in all 5 regions. Therefore, the urgent tourism stimulus measures, the government hopes to attract tourists from around the world to travel to Thailand, a total of 36.7 million people in 2024 because tourism is the main mechanism driving the Thai economy. Source: Thai News Agency