Bangkok: Elevating Thai agriculture to the global market, the 'Toyota Farm Expo Asia 2026' marks the largest indoor agricultural fair in Thailand. This event aims to transform the agricultural fair into an Agricultural Business Ecosystem, integrating Thai machinery, research, innovation, and business negotiations to connect Thai agriculture with the global market.
According to Thai News Agency, 'Toyota Farm Expo Asia 2026' is transitioning from a traditional agricultural trade show to a comprehensive B2B2C event platform. The expo will unite farmers, entrepreneurs, producers, investors, and business partners from Thailand and abroad. It promises to showcase technologies, innovations, research, agricultural machinery, and high-value agricultural products. Additionally, it will offer a business matching platform to create trade opportunities, empowering modern farmers to evolve into 'Farmtrepreneurs.' This year's event aims to draw 70,000 attendees, exceeding last year's numbers, and is projected to generate over 250 million baht in sales, contributing to an overall economic impact of more than 3,500 million baht. The event is scheduled to take place from September 24-27, 2026, at Halls 5-8, IMPACT Muang Thong Thani.
The expo is a collaborative effort, with Toyota Motor (Thailand) as the Naming Sponsor. It receives support from key partners such as the Agricultural Research Development Agency (ARDA), CLP Engineering Co., Ltd., the Rubber Authority of Thailand, Government Savings Bank, and Kubota. These partners are instrumental in presenting knowledge, technology, innovations, solutions, and business opportunities relevant to the agricultural sector. This collaboration highlights the joint efforts of the government, private sector, state enterprises, and the financial sector in building a network to support farmers and entrepreneurs in accessing technology, funding, markets, and essential knowledge for agricultural business growth. The event's goal is to enhance the potential of Thai agriculture, allowing it to thrive and compete on an international scale.
Mr. Norabadee Padungcharoen, CEO of Farm Expo Co., Ltd., expressed that the Farm Expo is driven by a shared industry goal of sustainable growth in Thai agriculture. Following the success of previous years, this year's expo is advancing towards creating a 'B2B2C event platform,' not just as a product showcase, but as a hub that connects producers, buyers, developers, investors, and consumers. It brings together knowledge, innovation, technology, and business opportunities, enabling new-generation farmers to become 'Farmtrepreneurs'-agricultural entrepreneurs who succeed in both their aspirations and real-world business. This approach aligns with modern agricultural sector changes, where knowledge, technology, and business skills are simultaneously essential.
Reflecting on the success of the 2015 event, which attracted over 50,000 participants and generated over 200 million baht in sales, the 2026 expo is expected to create further economic value exceeding 3 billion baht. The event continues its mission to establish itself as an Asian agricultural innovation hub, driving the international growth of Thai agricultural businesses.
'Toyota Farm Expo Asia 2026' will feature 20 zones with agricultural products and services from over 500 exhibitors. Highlights include the FTI Thai MACH EXPO focusing on Thai machinery, the International Forum by ARDA connecting research with practical applications, and the showcase of local specialties enhanced with Kasetsart University knowledge. Other notable attractions are the AGTX business negotiation platform, the inaugural coffee roasting competition, and the ASSEAN Senator Meeting fostering regional cooperation. The event also includes zones dedicated to organic products, stories of individuals transitioning into agriculture, and a vast array of fresh fruits available to consumers.
The expo, set to take place from September 24-27, 2026, from 10:00 AM to 8:00 PM at Halls 5-8, IMPACT Muang Thong Thani, offers a unique blend of knowledge, innovation, and inspiration. For more information, visit Facebook: FarmExpothailand or LINE OA.