Bangkok: The government is expressing satisfaction with the "Half-Price Plus" scheme, an initiative designed to stimulate economic activity at the year's end, which has successfully circulated over 84 billion baht through the economy and engaged more than 9.2 million participants. This scheme is anticipated to boost the country's GDP by 0.2% in 2025.
According to Thai News Agency, Mr. Siripong Angkasakulkiat, the Spokesperson for the Prime Minister's Office, announced the favorable conclusion of the "Half-Price Plus" project, driven by the Ministry of Finance. The initiative is part of the Quick Big Win economic stimulus policy, receiving positive engagement from both the public and businesses, resulting in notable economic stimulation.
From its inception on October 29th to its conclusion on December 31st, 2025, the project witnessed a total expenditure of 84,185.7 million baht across various participating shops. A significant number of participants, 9,211,118 people, utilized their allocated benefits. Mr. Siripong highlighted that spending at general stores amounted to 81,151.3 million baht, while expenditures through food delivery platforms reached 3,034.4 million baht. The project successfully onboarded 999,350 stores through data verification.
Additionally, 98,930 shops and businesses took part in upskilling or reskilling initiatives. Mr. Siripong expressed the government's gratitude towards the public, businesses, and other stakeholders for supporting the Co-Pay Plus project, which played a crucial role in reducing living costs, generating income, and enhancing liquidity for businesses, thereby promoting economic circulation during the year's end.
Mr. Pongnakorn Pochakorn, Director of the Public Financial System Development Policy Division at the Fiscal Policy Office (FPO) and Assistant Spokesperson for the Ministry of Finance, emphasized that the project highlighted the collaborative effort between the public and businesses in boosting nationwide consumption. The scheme injected approximately 84,185.73 million baht into the economy, leading to an estimated 0.2% growth in 2025. The resulting increase in consumer purchasing power, small business income, and subsequent boosts in production, trade, employment, and transportation are expected to propel economic growth into early 2026.