Bangkok: The government showcased the results of its five-month crackdown on online counterfeit goods, removing over 1,300 items, arresting 116 cases, and seizing over 220,000 counterfeit items. The government is moving forward with integrating technology and collaborating with digital platforms to enhance consumer and intellectual property protection in the online economy.
According to Thai News Agency, Ms. Ratchada Thanadirek, Spokesperson for the Prime Minister's Office, revealed that the government prioritizes the protection of intellectual property in the digital economy to create a fair trading environment, protect consumers, and enhance confidence among entrepreneurs and investors. This is achieved through continuous integrated cooperation between government agencies, the private sector, and online platform service providers. The spokesperson stated that the expansion of e-commerce and the increasing use of digital channels by consumers have resulted in more sophisticated and rapidly spreading intellectual property infringement. Therefore, the government is accelerating the adoption of technology to enhance the efficiency of detection, interception, and rigorous law enforcement to protect the rights of intellectual property owners and build consumer confidence.
According to data from the Department of Intellectual Property, during the first five months of 2026 (January-May), 1,322 items deemed to infringe on trademarks and copyrights were suspended and removed from online platforms. Further investigations led to raids on related storage facilities and warehouses, resulting in 116 arrests and the seizure of a total of 224,042 items, with estimated damages exceeding 81.7 million baht. This reflects the tangible results of integrated cooperation and the use of technology in combating intellectual property infringement.
The Department of Intellectual Property, in collaboration with Meta Thailand, is also conducting training on the use of Brand Rights Protection tools for rights holders and the private sector. This aims to enhance their capacity to monitor, detect, and report infringing products on online platforms more quickly and efficiently. 'The government is committed to building a strong intellectual property ecosystem, coupled with promoting the digital economy and protecting consumers. We are moving forward with integrated cooperation across all sectors to break the cycle of infringing product sales at the source, while simultaneously upgrading the intellectual property protection system to support the digital economy and build long-term confidence, raising the standard of intellectual property protection to be on par with international standards,' said Ms. Rachada.